Visit Blackpool

New Attractions For 2023

There's one thing for sure about Blackpool: the fun never stops. As a resort, we are continuously growing, expanding into new markets and offering new experiences for families to enjoy. 

Without a doubt, there is already lots to see in '23, but there are some exciting new attractions on the horizon that will lead to amazing adventures you will never forget. Take a look to see what's coming up.

New Cat Enclosure At Blackpool Zoo

Visitors to Blackpool Zoo will be able to enjoy stunning indoor and outdoor views of the lions and tigers thanks to the completion of a new £1.5million home.
African lion, Khari, and Amur Tiger, Alyona, have taken up residence in the state-of-the-art facility designed around the specific needs of each species.

Increased indoor space and a larger off-show management area is complemented by extended external paddocks and improved keeper facilities, which enable the best possible care for these magnificent and endangered animals.

The Gruffalo & Friends Clubhouse

Beloved characters from the UK’s number one bestselling children’s author Julia Donaldson and illustrator Axel Scheffler are set to make a new home on Blackpool’s famous seafront this May in a partnership with Merlin Entertainments and Magic Light Pictures that will create the world’s first ‘The Gruffalo & Friends Clubhouse’.

The Gruffalo & Friends Clubhouse will bring together six of the best loved stories to create an indoor play adventure like no other. The £2.3 million investment has been 18 months in the making and is part of Merlin’s aim to bring the very best stories and brands to life in their family friendly attractions.

Backlot Cinema

See your favourite stars of the big screen at Blackpool’s new town centre cinema complex. The Backlot Cinema will feature one of the largest IMAX screens in the country, standing at a massive 10.8m.

State-of-the-art, immersive movie experiences will be on offer at the new multi-screen development comprising nine screens and a total of 850 luxury seats.  The associated Backlot Diner will open for all day dining with a classic yet contemporary menu.

Potion Notion!

Following the success of The Hole In Wand Wizard Golf, which launched in June 2022 on the Promenade, the creators - The Potions Cauldron Group - have opened a second exciting new venture.

The Potions Emporium will feature the award-winning Potions Experience as well as serving a wizard-style Afternoon Tea and other magical moments. Head to Hole in Wand to find out more.

Blackpool Amusements

The latest amusement arcade to open its doors, there’s fun for all at Blackpool’s new family entertainment centre. Situated in the landmark former Woolworth’s building - just a hop and skip away from The Blackpool Tower on the Promenade – it promises a great day out for all ages.

Blackpool Pleasure Beach 


It’s been voted the ‘Best Water Ride in the World’ for an amazing six consecutive years in the global Golden Ticket Awards and now Valhalla at Blackpool Pleasure Beach is even better. Brave the adventure as you travel through fantastic special effects and extreme elements like no other ride.

This high speed, dark water ride takes you on a journey through scenes of fire, snow, and freezing mists whilst you travel in Viking long boats on this six minute journey complemented by a new stunning soundtrack to complete this multi-sensory experience.