Culture Blackpool


Welcome to Showtown!

Roll up, Roll up for the greatest show town on earth!

We’re Blackpool’s brand new all-singing, all-dancing museum for the whole family.  Bang in the middle of Blackpool, this museum of fun and entertainment will throw open its doors in March 2024 and we can’t wait to welcome you in!

Showtown Logo

If you’re looking for something marvellously magic, fabulously fun or just fancy a fun filled day out Showtown is the place for you!

Inside you’ll find six galleries on seaside holidays, magic, circus, shows, dance and the illuminations. Take a look behind the scenes and celebrate the singers, the dancers, the magicians and musicians, the clowns, the comedians, the entertainers, and acrobats who all helped to turn Blackpool into the home of show business.

Featuring hundreds of exhibits and fun activities, this new immersive experience will provide hours of entertainment.  Changing exhibitions will keep you coming back, time and time again. We’ll have a learning space for group sessions and events. We’ll also have a museum shop - packed full of fun gifts and goodies.
Whether you’re a fun-seeker or future star performer, we want you to get involved and have fun!  Get on the dance floor, learn to juggle, perform your own Punch and Judy show or design your own Illumination.  There’ll be something for everyone at Showtown.


Get Dancing

Over the past two years, Showtown created a brand new social dance, inspired by a long tradition of novelty dances in Blackpool.

Together with community arts organisation, LeftCoast and local dance collective, House of Wingz, they brought together communities from all over the world to create a dance - their moves, their ideas, all dancing together.

Their film, shot in Blackpool, celebrates the town's long tradition of novelty dances and shows the incredible talent we have, right here. Watch the full video below, and read more about the Get Dancing movement

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